Assistant Brand Manager, International

Assistant Brand Manager, International

Do you have an analytical and consumer/data-centric mindset? Do you thrive in results-focused, collaborative and supportive environment and are looking for an opportunity to work for an exciting, growing company? If you answered yes to these questions, you’re in the right place!

We are excited to partner with our client, Petcurean, to assist them in filling the role of an Assistant Brand Manager, International to join their Marketing team!

About Petcurean: 

At Petcurean our People Matter! We’re a happy, motivated and hard-working group of pet lovers united in our mission to make Petcurean the best it can be. We create nutritionally balanced and superior quality pet food choices which always put the pet’s overall health & wellness first; while embracing a deep-rooted sense of responsibility to our customers, our people, our community and our planet. We’re pet people, pet owners, pet advocates and we are driven by the idea that pets deserve food that is made with the same love and care as we put into preparing meals for our own families.

The position will be based out of their Head Office in Chilliwack, BC. However, depending on where you live, there is potential for this role to work from home 2 days/week and work out of the office 3 days/week.

*Due to the current COVID situation, this will be a remote working role until further notice.

A glimpse of what you’ll be doing:

  • Support the Brand Manager in leading international consumer research
  • Support the Brand Manager in developing region-specific international brand strategies
  • Lead the end-to-end planning and development of region-specific international campaigns and brand assets that resonate with consumers in those regions, and deliver on the region-specific brand equities
  • Support the Brand Manager in development of region-specific marketing claims database and product packaging
  • Work closely with the International Marketing team to identify assets that most resonate with our international consumer segments, and build a library of region-specific branded assets to support brand adoption and advocacy
  • Work closely with the International Marketing team to build content and assets for International websites that are tailored to the region’s consumers and consumer journeys, build brand equity, and deliver on key conversion goals
  • Support the International Digital Marketing Coordinator to create region-specific content for international social media channels
  • Analyse and report on the brand’s performance in International markets, identify and advocate for international brand growth opportunities, and act as the consumer marketing thought-leader for International Marketing and Sales teams

What we’re looking for:

  • Bachelor’s Degree (or equivalent) in a relevant field or discipline
  • 2-3+ years of marketing experience working in a consumer packaged goods environment; international marketing an asset
    • A proven understanding of consumer marketing
    • Strong data analysis and critical thinking skills for uncovering category and consumer insights
    • Experience with marketing project management and coordination within a corporate environment
  • Goal- and results-oriented with natural leadership and business skills
  • Experience working as part of a cross-functional team
  • Strong time management and communication skills
  • Proficiency with Microsoft Office (Word, Excel, and PowerPoint)
  • Valid passport and willingness to travel internationally when required

What are the perks?

  • Comprehensive benefits package
  • Professional Development tailored to your needs
  • Modern open concept office located in the beautiful Fraser Valley
  • Staff Feed Program (to feed your dog or cat!)
  • Stocked coffee and tea

Ready to apply? Apply now by emailing me a copy of your resume to Wynne To at [email protected]

Have some questions, or would like to see a copy of the full job description? Email me to discuss in confidence.

Petcurean values diversity and is an equal opportunities employer. We would like to thank all applicants for their interest; however only those candidates selected for an interview will be contacted.

Job ID

WT168

City

Chilliwack, BC

Remuneration

Recruiter

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If your qualifications are a match for this position please apply online for immediate consideration. Thank you for your application.

Position:

Assistant Brand Manager, International