Director of Marketing – Consumer Goods Industry

The Director of Marketing, is a key position within the Marketing team. Our client is looking for a creative leader, who can tell and write a story and inspire others through exceptional communication and natural coaching and leadership abilities. This role will inspire a dedicated team of marketers in the strategic development of the Portfolio, brand, communications, innovation and go to market. You will also oversee creative, media and promotion execution for the portfolio.

What you should expect:

  • Plans and implements long-term marketing portfolio strategy, including:
  • Portfolio brand strategy and positioning
  • Portfolio pricing strategy
  • Innovation strategy (including brand renovation, extension & adjacency)
  • Portfolio communication strategies
  • Leads and coaches the team in the planning and implementation of annual brand plans
  • Works closely with their cross functional peers to ensure seamless integration and execution of consumer-led strategies (Insights, Sales, Customer Marketing, Finance, Operations)
  • Coaches the team on all aspects of brand management for portfolio or category of brands, including strategy, positioning, pricing, advertising / media, promotions, ROIC initiatives, and P&L management, with a keen eye to ongoing portfolio management.
  • Inspires and manages strong agency relationships with an impressive roster of partners in creative, design, media and PR.
  • Develops a strong marketing team by training and coaching in all elements of the business with a focus on portfolio, brand and communication strategy.

What you should bring:

  • University Degree with focus on Marketing (MBA an asset)
  • Leadership experience within the Consumer Goods & Food & Beverage Industry.

Without question, this is truly a phenomenal opportunity. Please send resume to Shannon A. Terpstra… [email protected]

 

Please include a summary of your related experience and why you feel you are a good fit.

Summit Search Group is a fair and equitable search firm. We welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the recruitment and selection process.

Job ID

ST-DM

City

Toronto, ON

Remuneration

Competitive compensation package

Recruiter

Apply Online

If your qualifications are a match for this position please apply online for immediate consideration. Thank you for your application.

Position:

Director of Marketing – Consumer Goods Industry